Qatar is expected to welcome over one million visitors during the World Cup, and the country is expected to attract up to six million visitors annually by 2030.
Doha has become one of the fastest growing hospitality and hospitality markets in the world, as a US$220 billion investment in infrastructure since Qatar was chosen to host the World Cup in 2010 has fueled growth in the sector. pushing it towards new horizons.
According to the most recent government data, 80% of the world’s population is within six hours by plane of Qatar, which is a positive indicator of reaching the 2030 target for the tourism sector.
More than 150 new hotels were built for the FIFA World Cup and are expected to welcome tourists in the coming years.
One of these new hotels is the Pullman Doha Hotel, from the French group Accor, which opened its doors in August and is ready to receive guests with 460 rooms and suites.
As the hospitality sector recovers from demand that reached any pre-pandemic level, the Accor Group wants to capitalize on this momentum.
Group CEO Sebastian Bazin explained to Euronews how the company plans to do this.
Bazin said Accor is opening a hotel every day around the world and “continues to do so to expand and control market share.”
He added that Accor is the biggest hotel company outside of the US and China, “and I want Accor to remain number one outside of China and the US. So it’s important to discipline yourself, take care of the people who work at Accor, make sure you have the right brands and prepare for tough times.”
Growth of Qatar’s economy
When Qatar won the World Cup in 2010, most of Lusal was deconstructed. Today, however, the city is home to many luxury hotels, a million-square-metre shopping mall, a Formula 1 race track and the Lusail Stadium, which will host the World Cup final. 🇧🇷
Euronews spoke with Dr. Jeremiah Kettner, Senior Consultant at Instart, an independent research and advisory platform based in Qatar, on the tourism sector and how it will look in the coming years.
“We must not forget that the World Cup is just a point in Qatar’s history as a hub for sports, mega-events and all kinds of cultural activities that make it an attractive tourist destination today,” said Keitner.
The speaker explains that Qatar’s development follows a strategy aimed at making the country a cultural center and tourist destination.
According to The Economist Intelligence Unit, Qatar’s economy will grow by 5.5% in 2022. This is important given the low rates in other countries around the world.
A spokesman said: “A German newspaper recently wrote an article about our adviser Schulz’s visit to Doha with the headline (Those who ignore Qatar lose)” and commented on the article saying: “I think they may be right about that . Analysis.”
Qatar’s tourism sector continues to experience a strong recovery, with more than 729,000 international visitors visiting the country in the first half of 2022, a 19% increase from last year.
The state’s target continues to increase the tourism sector’s contribution to 12% of GDP by 2030.
After the difficult period that the sector has gone through due to the pandemic and losses of tens of billions of dollars, optimism has returned with the growth registered in the last period, despite the uncertainty that worries the world economic situation, but the hotel industry and the hotel industry. The sector remains resilient thanks to people willing to solve problems through innovation and ambition.
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